The Learning & Development Holy Grail: Attention

Americans spend roughly a third of their day on their cell phones. Yes, what was once solely for making phone calls has been revolutionized into today’s data center. Thus, if you want to reach someone, where do you find them? Via their cell phone. From the moment they wake, their phones are in their hands, checking email, text messaging, and keeping a constant eye on social media.   Let’s take this into the world of Learning & Development (L&D), where we as L&D professionals are trying to reach Account Managers in their daily interactions with customers. How do we do that in such a crowded content marketplace? Learning & Development is already a constant fight for the attention of our learners, but there are several tips you can keep in mind to ensure that you capture (and keep) the attention of your learners.   Here’s what you need to consider when creating content that will stand out: WIIFM:“What’s in it for me?” is the...
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Micro-Learning

Micro-learning - we have all heard the term, but what does it really mean? Words like “snackable,” & “bite-sized,” are often used to describe micro-learning, but in essence, it is breaking down a learning activity into smaller pieces to maximize learning effectiveness.   In today’s day and age, our sales teams and account managers are pulled in many different directions. They are tasked with a number of strategic tactics that they have to perform on a daily basis. They may be responsible for populating a CRM like SalesForce.com or VIVA or even a simple spreadsheet to keep track of their client interactions. Combine all of this with the age of social media, personal relationships, and the fact that the average millennial has the attention span of just 90 seconds,1 and you are left with minimal time to reach your learners. So how can we, as learning professionals, possibly reach our audience effectively?   The answer is “micro-learning” or “m-learning.” Beyond that, it is also...
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What is Learning & Development?

Learning & Development (L&D), also known as training or employee/sales enablement, is the process of building immersive learning experiences that build the employees desire to gain a better insight into your industry, company, product, and role within an organization. The role of the Learning & Development team should be to facilitate the creation of a learning culture. L&D should facilitate a culture that encourages employees to want to better themselves professionally while providing all of the resources necessary to do so.   L&D In Your Organization: Learning & Development should not be looked at as a “line item” or “cost center” that is non-revenue generating. A successful L&D program ensures that your new commercial hires are quickly on-boarded, expertly educated on the product and messaging, and ultimately reach profitability (time to profitability) in a much shorter time frame than the average sales professional. If you want to successfully drive revenue and sales force effectiveness, focusing on L&D will get you there! L&D Culture: Learning should be...
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Why create a blog?

In the world of Learning and Development, your brand is everything. My blog is my opportunity to build my person L&D brand, to connect with other like-minded L&D professionals, and to continue to build my L&D knowledge base. As an L&D professional, we all know that we are never done learning. I can only hope that this blog can continue to guide my development and share that experience with others.   As it stands right now, I believe there is a lack of relevant information out there for the L&D Professional looking for guidance on how to develop his/her commercial sales team. If you were to Google “learning and development,” you would find 3 main topic areas of little concern to the commercial sales L&D Professional. They are as follows: Early childhood learning, early childhood development, nursery school education, and some sites related to University learning Pre-packaged “training” programs Individual sales professionals preaching to you the secrets to sales success, such...
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Couldn’t be truer for L&D!

This couldn’t be truer for content created in the L&D world. Models like ADDIE expect you to ship perfection…that’s not the real world. The evolution of your product shows your willingness to work alongside your learners and management to build the best product for everyone involved.http://sethgodin.typepad.com/seths_blog/2016/03/show-your-work.html...
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Be Open To Letting Yourself Evolve!

gary: Too many times we hold onto who we were .. ( I do this a lot ) and are romantic about that and thus hold onto things that hold us back from where we are going .. Please read this twice and I want you to know that once I allowed myself to evolve ( do other things about wine, allow myself to fly first class and not be a stubborn immigrant, try my hand at a book, become a speaker ) my life changed for the better … Forget about the fruits of my labor, it allowed me to breathe !!!...
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Beyond K-12: 8 Reasons Why Higher Education Should Adopt Gamification — Emerging Education Technologies

kimbowa: See on Scoop.it - Games, gaming and gamification in Higher Education Game-based Teaching Techniques Have Been Native to K-12 Forever. They can be Fun and Functional in Higher Ed too. Gamification has been part of teaching strategy in K-12 even before it was common for computers to exist in the classroom. Teachers have used games for decades to keep students engaged in the learning process, to make instruction easier to digest for students with varying learning styles, to get an idea of how students are doing that may not be reflected in test scores, and to boost morale in the classroom. Today, the things that are being done in the K-12 setting are often rather remarkable. Now that it is fairly common for students to have in-classroom access to computers, notebooks, tablets, or even wearable technology, the potential uses and impact of gamification has been significantly increased. While it may be more obvious to think of gamification as...
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